Throughout North America, Homes & Land is the leader in integrated real estate marketing, publishing more than 27 million magazines annually.
Homes & Land magazines are distributed at high-traffic locations and direct-mailed to targeted homebuyers and sellers. Subscriptions to interactive digital magazines are available online.
The most important component in lead generation is marketing to the right audience, and that’s what we do with Homes & Land magazine. First we work with you to create a custom ad. Then we distribute thousands of high-quality magazines at premium locations across your community.
Magazines remain incredibly popular — 91% of Americans read a magazine in the last six months, and the most popular magazines are niche publications like Homes & Land.
Our niche is real estate. People pick up Homes & Land magazine because they are interested in buying and selling a house. And they’re qualified too. Our readers’ income is 30% higher than the national average.
Experience also counts. For over 40 years Homes & Land magazine has helped Realtors generate leads, compete for listings, and build their personal brand!
Darren Zinger has been the managing publisher of Homes & Land Central Alberta since December 2011.
The current Central Alberta Real Estate market is still experiencing challenging conditions which requires advertisers to select methods of advertising that will reach the most qualified buyers. Homes & Land Central Alberta provides the most value and by far the largest reach to qualified buyers! We are currenty printing 10,000 magazines and distribute them in Red Deer and within an hour's radius. There are approximately 50,000 households in this area which means our magazine is reaching 20% of the homes. This audience is also extremely targeted as the people that pick up the magazine are only interested in Central Alberta Real Estate as that is the only thing in the magazine.
Then there is our online reach! Our Central Alberta website receives 12,000 visitors/month and over 100,000 pageviews/month. Our syndication program reaches tens of thousands of people outside Central Alberta.
You have to ask yourself one question? What other form of real estate advertising is as targeted as Homes & Land and reaches as many buyers of real estate? Is the radio as targeted? No! Are bus benches as targeted? No! Does your own website receive as many visitors as ours? Does social media reach serious buyers and sellers of real estate?